About Us

About Rajmatha & Founder

At Rajmatha, we believe that every grain tells a story—a story of heritage, hard work, and hope. Born out of a daughter’s promise to fulfil her father’s dream, Rajmatha stands tall today as a tribute to the vision, resilience, and nurturing power of women.

Founded by Mrs. Swathi Dharani, Rajmatha isn’t just another FMCG brand—it’s a heartfelt journey that began in the fields of Tamil Nadu and found its place in homes across the country. Inspired by her father Mr.M.Selvaraj, a respected figure in the wholesale pulses trade for over three decades, Swathi transformed a dream left unfinished into a thriving reality.

Armed with an MBA and a burning passion to make a difference, Swathi launched Rajmatha with the aim to not only deliver premium-quality pulses but also to uplift communities and champion women’s empowerment.

What We Stand For

Premium Quality Pulses

Our core lies in offering nutritious, unadulterated pulses that meet the highest standards of quality. Our product range includes

Each product is meticulously sourced and processed to retain its natural goodness, ensuring that families receive food that nourishes both the body and the spirit.

A Brand with Purpose

The name “Rajmatha,” meaning Queen Mother, beautifully reflects the brand’s essence—nurturing, empowering, and leading with compassion. Just as a queen mother shapes and guides her realm, Rajmatha is committed to nurturing an empire of empowered women and ethical business practices.

Purpose & Direction

Vision

To be a pioneering FMCG brand that delivers wholesome, high-quality food products while uplifting women, supporting sustainable agriculture, and fostering community welfare.

Mission

At Power On LED, we are committed to quality, empowerment, and sustainability. We deliver top-tier products with a focus on customer satisfaction, support women through leadership and skill-building, and promote eco-friendly practices with farmers. Rooted in strong family values, we proudly carry forward our legacy with integrity.

Our Certification

FAQs

Our Toor Dal is carefully sourced, thoroughly cleaned, and processed to preserve its nutrition and taste—making it a trusted choice for healthy cooking.

Rajmatha was founded by Swathi Dharani, an MBA graduate with a passion for purposeful entrepreneurship, founded Rajmatha to create a meaningful and lasting impact..The brand is a tribute to their legacy and values.

We are expanding our presence in both offline and online platforms. Follow us on social media for the latest updates on availability.

Rajmatha actively creates leadership opportunities for women, supports women-led teams, and promotes gender inclusivity throughout our operations.

Yes, we work closely with farmers to ensure sustainable practices, fair trade, and high-quality produce from the source.

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